June 18, 2024
Noah Lack
We are back with Market Maps all summerโฆ
If you are new here, welcome๐ซก, our podcast features athletes who are building a businessโฆ
But we also collect data and construct market maps of athletes building/investing in different categories with the help of the Athletes & Assetsโข community.
In short, we've learned a ton and seen a professional shift in athlete behavior outside of their sport. Cool stuff.
Here is a previous map to get reacquainted.
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- The majority of this information is comprised of public sources. A small piece was comprised by word of mouth.
- The players on the map were on a 2023-2024 roster or incoming rookies.
- Due to privacy barriers we have omitted the following:
๐ญ. ๐๐ป๐ด๐ฒ๐น ๐๐ป๐๐ฒ๐๐๐ถ๐ป๐ด (๐ฆ๐๐ฎ๐ฟ๐๐๐ฝ๐, ๐๐ถ๐บ๐ถ๐๐ฒ๐ฑ ๐ฃ๐ฎ๐ฟ๐๐ป๐ฒ๐ฟ๐๐ต๐ถ๐ฝ, ๐ฆ๐ฝ๐ผ๐ฟ๐๐ ๐ง๐ฒ๐ฎ๐บ ๐ข๐๐ป๐ฒ๐ฟ๐๐ต๐ถ๐ฝ, ๐ฒ๐๐ฐ.)
*Players under VC category and have demonstrated their own fund/family office
๐ฎ. ๐ฆ๐๐ผ๐ฐ๐ธ ๐ฃ๐ผ๐ฟ๐๐ณ๐ผ๐น๐ถ๐ผ๐
๐ฏ. ๐๐ฒ๐ป๐ฒ๐ฟ๐ฎ๐น ๐๐ป๐ฑ๐ผ๐ฟ๐๐ฒ๐บ๐ฒ๐ป๐๐
Aside from fashion/original apparel, what is important to note is that on July 10th, Netflix will cover the lives of Davante Adams, Amon-Ra St. Brown, Justin Jefferson, Deebo Samuel, and George Kittle (not pictured, we consider him a Tight End). We have them placed under the entertainment category.
My personal favorite endeavor is MZ Investments, co-founded by Kansas City Chiefs WR Marquise "Hollywood" Brown and his wife Zoie. It is private equity fund investing in luxury real estate in the Caribbean, enabling Hollywood's NFL counterparts to invest in the properties.
We embrace the fact that this map will be inaccurate by next week; the NFL is a dynamic environment. In the meantime, if youโre an NFL Wide Receiver or representative reading this please reach out if we have missed something!
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