Creating Value Play-by-Play

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Athletes and Assets is a podcast that provides athletes a platform to showcase their intellectual voice through the different business endeavors they are involved with. From Retail to Venture Capital, there is a current or former athlete in nearly every space.

Latest Episodes

Founder & Host: Noah Lack

Noah is a former Division-1 basketball player who had aspirations of playing professionally until the pandemic changed the trajectory of his playing career. As he transitioned into the world of tech, the way he coped with the absence of competitive basketball from his life was to have an excuse to connect with other high level athletes who were also interested in business. Combined with his desire to create content, this led to the genesis of Athletes and Assets. 



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